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In the eCommerce world, a lot of the battle for sales and customers is won and lost on the smartphone battlefield. Smartphones have such incredible capabilities these days, not to mention the ever-increasing screen sizes, that they are genuinely beginning to replace laptops and desktops in large swathes of average users’ online experiences. One of the…

In case you missed the memo, Koombea has joined forces with Shopify Plus. There are plenty of reasons why this makes a powerful team, and we’d love to chat with you about that. That said, there are also plenty of excellent plugins that can instantly optimize your eCommerce marketplace. These are all low cost and high…

If you haven’t heard about the retail apocalypse, we’ll give you a quick summary. It’s a rather broad term for explaining how brick and mortar retail spaces are starting and continuing to fail, and how eCommerce is succeeding. This in no way implies that there’s no hope for physical retail stores; in fact, smart businesses are…

eCommerce is bigger than ever, and shows no signs of stopping. So, it follows that any company that diligently tracks and examines the various phases of their sales funnel and customer journey would want to know where the successful parts of the experience happen, and where the pain points might be located. Universally, it’s widely acknowledged…

If your brand is in the retail industry, and you don’t have an incredible app to offer your consumers, you’re already at a disadvantage. Retailers have been using interactive mobile apps to boost conversions and increase brand awareness for years, and users are responding. According to this  study from Synchrony, more than 67% of those asked…

Sometimes, it helps to have friends in high places. The announcement that Koombea has formed a partnership with eCommerce giant Shopify Plus is big news indeed…and that means tremendous advantages for anyone who partners with Koombea for a new commerce-related app. Let’s take a look at why this is such a big deal.  What is Shopify…

We all like to save a buck or two here and there. And most of us have heard those incredible stories about hardcore coupon clippers…you know, the mom who has never paid for diapers, or the guy who regularly gets his groceries for 50% off or better. Certainly sounds good, but the work and time involved…

It is not exaggerating to say that technology plays a significant role in our lives more in these modern days. The arena of commerce turning into eCommerce is an important milestone, and the usage of Mcommerce is progressing. There are many businesses that are turning their websites to mobile commerce by creating mobile apps. Having a…

Maybe you’ve never heard the term “retail apocalypse”, but it’s very likely you’ve seen its effects. Over the last several years, traditional brick and mortar retail stores have been closing multiple locations, declaring bankruptcy, and even folding up entirely. Gigantic national retail powerhouses like Sears, Payless, and JC Penney have all been drastically affected, and many…

Retail, like many other sectors, has embraced the mobile app as an invaluable and essential piece of their overall business model. And it makes sense, as the retail mobile app experience is becoming more immersive and personalized every year. It’s definitely the future of retail, but not without risk. While there’s an incredible download rate for…