Technologies
Category
WellnessDevices
Mobile (iOS)Expertise
Code Refactoring, UX refactoring, UX/UI DesignEmbracing Gratitude Through Technology
Science is clear: gratitude has the power to improve our lives in unexpected ways, from better sleep to reduced stress and a healthier outlook on life. Yet, despite its proven benefits, building a consistent gratitude practice feels out of reach for many.
GratefulDay™ recognized this gap and sought to make daily gratitude effortless and accessible with their Gratitude Journal app. However, the app faced significant challenges that hindered its impact. That’s when they turned to Koombea for a transformative solution.
The Challenge: Evolving an App with Untapped Potential
GratefulDay’s Gratitude Journal app was initially developed to help users create personal memories by writing or capturing photos, words, and emojis to express daily gratitude. Despite its noble purpose, the app struggled with:
Technical Glitches: Errors in forms, sign-ups via Facebook and Apple, and issues with exporting memories.
User Interface Hurdles: An unclear purpose, outdated UI, and non-intuitive permission requests.
Obsolete Technology: Built on an outdated version of its programming language, making updates and maintenance challenging.
Lack of Monetization: The app wasn’t generating revenue, making it unsustainable in the long run.
Steve Pearson, the founder and CEO of Nevets Media, realized that the app needed a complete overhaul to truly impact users’ lives.
Partnering with Koombea: More Than Just Developers
Steve approached Koombea with a limited budget and a big vision. He expected a simple fix for the existing issues, but thanks to Koombea, he soon realized that there was much more to be done to turn his app into a world-class app. It also became clear to him that Koombea was more than just a development team—we became true partners invested in his mission.
Steve Pearson, CEO Nevets Media Message
The Solution: Refactoring and Reimagining The Gratitude Journal App
Phase 1:
Addressing Core Issues
Koombea initially focused on:
Refactoring Critical Features: Migrating the app from Swift 4.2 to its latest version for improved performance and maintainability.
Enhancing Privacy: Implementing Face ID authentication to protect users’ entries.
Improving User Experience: Redesigning the UI to make the app’s purpose clear and the experience delightful.
Phase 2:
Elevating the App to New Heights
Realizing the app’s untapped potential, Koombea proposed additional enhancements:
Monetization Strategies: Introducing a subscription model to ensure sustainability.
Cutting-Edge Design: Being among the first to update with iOS 18’s tinted modes, staying ahead with Apple’s latest functionalities.
Throughout the process, Koombea provided candid advice, ensuring Steve’s investment would yield the best returns.
We also helped refine the idea, providing not just development work but also strategic guidance.
Overcoming Challenges Together
The collaboration wasn’t without its hurdles:
Budget Constraints: Working within a limited budget requires careful planning and prioritization.
Client’s Vision: Steve needed guidance to focus his ideas on a cohesive product roadmap.
Technical Debt: Upgrading from outdated code to a modern, scalable architecture, keeping budget optimization in mind.
Koombea’s commitment to transparency and client education turned these challenges into opportunities.
A Personal Journey to Impact the World
Steve became a user of his own app, experiencing firsthand the profound effects of daily gratitude.
Steve Pearson, CEO Nevets Media Message
He realized that by improving the app, he wasn’t just fixing software issues—he was creating a tool that could make the world a better place.
The Results: Exceeding Expectations
The revamped Gratitude Journal app is now:
User-Centric: Offering a lovely and intuitive experience that meets users’ needs.
Secure: Enhancing privacy features to protect sensitive personal reflections.
Sustainable: Implementing monetization strategies to support ongoing development.
Innovative: Staying ahead with the latest iOS features and design trends.
Looking Ahead: A Continuous Partnership
Steve and Koombea continue to work together:
Expanding Features: Implementing social sharing, rewards, and more.
Market Competitiveness: Ensuring the app remains relevant and valuable in a crowded market.
Global Impact: Striving to leave a meaningful footprint through gratitude.
"It’s been an interesting learning curve, and although it took more time than expected, it was worth the wait,"added Pearson.
Transform Your Struggling App into a Success Story
When your app needs more than a patch, Koombea delivers a complete transformation. We specialize in giving new life to apps that need a fresh start.
Our team doesn’t just solve problems; we become your partners, offering guidance and expertise to turn your vision into reality. No matter your budget or challenges, we work with you every step of the way to create an app that meets your goals and exceeds expectations.