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All Industries Resources

It’s okay, you can admit it… Most of us have fallen victim to assuming that a wireframe, prototype, and mockup are exactly the same. However, confusing wireframes with prototypes is like assuming that an architect’s blueprint (a detailed plan of a building-to-be) and a show house are the same thing. In reality, these two things are…

Koombea, a leading web, and mobile app development partner ranked #30 on The Manifest’s list of Top 50 Mobile App Development Companies in Latin America in January 2019. The list is comprised of the top development companies in Latin America that consistently deliver for their clients and build lasting professional relationships by offering high rates of…

It’s been said that by failing to prepare, you are preparing to fail. This statement applies just as much to app development as it does to everyday life. Building a new software product without a proper plan in place can hurt your business tremendously. At Koombea, we put as much focus and attention into our clients'…

Koombea — a company that started out building applications for early-stage startups with only a few team members, so multifaceted that it challenges the definition of the word “company” — accomplished many noteworthy things this past year. Here are the iterations, small additions, and incremental moves that Koombea made in 2018. Koombea in 2018 We expanded…

For many years, people have talked about the importance of naming and branding for products and businesses. Many believe that these concepts are simple, and that all you need to do is simply “design a logo“ and the rest will take care of itself – But naming your brand shouldn’t come that easily. Businesses that rush…

Editor’s note: The following is an excerpt from an article originally published on Dinero.com. La experiencia alcanzada por Jonathan Tarud como ingeniero espacial en el programa del Boeing 787 en Seattle, Estados Unidos, lo llevó a tomar la decisión de empacar la maleta y regresar a Colombia para embarcarse en la creación de su propio negocio y en la consecución de…

Editor's note: The following is an excerpt from an article originally published by Gedalyah Reback on Geektime. Colombia unfortunately gets bogged down in international headlines. Its rather successful efforts to tend its crop of startups are obscured by decades of conflict with the FARC rebel group. Yet its government is progressive when it comes to developing that…

Editor's note: The following is an excerpt from an article originally published by Conrad Egusa on TechCrunch. [caption id="attachment_8640" align="alignnone" width="1024"] Very nice church in downtown Bogota, Colombia. This old neighborhood is known as La Candelaria. Credit: TechCrunch.[/caption] Although the startup scene is still very much concentrated in Bogota and Medellin, activity is beginning to sprout up…

From the moment you decide to move forward with bringing your mobile or web application idea to reality, you’re faced with a tough question. Should you build the product in-house, or hire an app development partner? It’s understandable that your goal is to build your product in the easiest, most cost-efficient way possible, but It can…

Editor’s note: The following is an excerpt from an article originally published by Ritika Puri on Forbes. [caption id="attachment_8645" align="aligncenter" width="960"] Credit: Forbes[/caption] Ellie Cachette, vice president of product marketing at web design and development firm Koombea, emphasized that failure is a normal part of the entrepreneurial journey. "Before Koombea, I was the founder of one major failure called ConsumerBell…