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Retail
4 minutes read

What Is Shopify Plus?

By Alvaro Insignares
By Alvaro Insignares
Retail
4 minutes read

If you’re interested in eCommerce, you likely already know about the eCommerce platform Shopify, but what is Shopify Plus? Shopify Plus is an enterprise eCommerce platform. Enterprises require different solutions and greater scale than startups and SMBs. Shopify Plus is a simple and comprehensive platform for enterprises that want to explore eCommerce. 

Shopify Plus is the only omnichannel enterprise-level eCommerce platform that allows your organization to start, grow, and scale an online business. In addition, Shopify Plus offers an ethical pricing model that doesn’t take advantage of the fact that your business requires a larger, more comprehensive eCommerce solution than the ones offered by more basic platforms. 

This post will explain why enterprises and high-growth startups should consider Shopify Plus for their online store requirements. However, there is no better eCommerce solution for large businesses than Shopify Plus. 

Why Shopify Plus?

Shopify is the world’s most popular eCommerce solution. However, savvy organizations will not be swayed by popularity alone. So why should your organization consider Shopify Plus? There are several reasons why more and more enterprises are choosing Shopify Plus, including: 

  • The ability to sell everywhere
  • Powerful analytic tools
  • HiTech capabilities 
  • Shopify Plus Partners 

The Ability to Sell Everywhere 

Your target audience is on multiple platforms. If you want to maximize sales campaigns, your enterprise needs to be able to reach its customers no matter where they are. Shopify Plus allows your business to blur the lines between online and offline sales and reach customers on all of the most popular marketplaces and social media platforms

You can unify online and offline sales in a single platform using Shopify Plus. In addition, you can use Shopify Plus to expand your business into new markets and regions using localized global eCommerce tools. Shopify Plus is a great choice for enterprise businesses because it allows them to sell to anyone on any marketplace or social media platform anywhere in the world. 

Powerful Analytic Tools 

To successfully manage multiple stores and optimize sales campaigns, you need powerful analytic tools. Shopify Plus gives organizations robust data analytics and reporting tools. With the analytic tools Shopify Plus provides, your organization can see sales performance across channels, regions, and segments in real-time, anticipating consumer demand and planning for future campaigns. 

Analyze key metrics and create easy-to-understand reports and insights using Shopify Plus’s built-in analytic tools. In addition, enterprises can use Shopify Plus to view data from their entire tech stack in Shopify using Shopify APIs and SDKs. Using these tools, your enterprise can gain a deeper understanding of buyer behavior and customer segments. Use these insights to power targeted marketing, cross-selling, and sales campaigns.  

HiTech Capabilities 

Shopify Plus offers enterprises HiTech features to enhance the shopping experience. For example, with Shopify Plus, your organization can enhance the shopping experience for its customers with video, Augmented Reality, and 3D product experiences. Modern consumers have higher expectations than ever before. Shopify Plus gives enterprises unprecedented access to customizable HiTech features to create unique shopping experiences that are unparalleled. 

Shopify Plus Partners 

Shopify Plus is more than an eCommerce platform. It is a partner for enterprise-level organizations. Perhaps the best part about Shopify Plus is the access it gives businesses to Shopify Plus Partners. Shopify Plus Partners are certified Shopify development experts by the platform. 

A Shopify Plus Partner can help your organization develop and design custom functionalities, features, designs, and even mobile applications. There is a rich ecosystem of Shopify Plus Partners with a wide range of experience and expertise. No matter what type of project you have in mind, there is a skilled Shopify Plus Partner that can handle every aspect of project management and development. 

Scale your business faster and build custom solutions with these specialized service partners and certified app developers. Every Shopify Plus Partner has been specifically recognized by Shopify, so your enterprise can count on the quality and ability of every Shopify Plus Partner provider. 

Final Thoughts 

Shopify is the world’s most popular eCommerce solution. Shopify Plus builds on the immense capabilities of the Shopify platform and is meant specifically for enterprise businesses and high-growth startups. If you want to learn more about why your business should consider Shopify Plus, reach out to an app development partner.

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